The remarkable bounce back of New Zealand’s magazines
After the withdrawal of Bauer Media last year, the industry appeared to be on its death bed – but not for long
At 8.31am on a Thursday, Henry Oliver received a text message from his employer, alerting him to a company-wide Zoom call in 29 minutes’ time.
The day was 2 April 2020, a week into New Zealand’s national lockdown to control the spread of coronavirus. Oliver, who is the editor of Metro magazine, and his team had been scrambling to adjust to remote working and – with magazine publishing not among the “essential services” permitted to continue through the pandemic – a new digital-first operation.